ALL CELTIC MUSIC

All Celtic Music is an online store specialising in traditional and folk music.  For Celtic Connections 2009 they decided to do something a little different to promote their services.

The solution was a free download offered to everyone attending any show at this year's festival. To make the leap from 'in-person' to online we devised a gift card  bearing a unique code. 30,000 cards were produced, each with a code the user can enter at the All Celtic Music store to redeem their download. 

This project provided a challenge in both deciding on the method of production and generating a code that would be both secure and allow the client to monitor response.

The project proved a great success with downloads reaching a very high level and All Celtic Music gaining a significant boost in profile amongst their target audience.

Services provided

Graphic Design

Coding

Web Marketing

Print Management

Specialised Print Finishing